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Can I track why people unsubscribe?
Posted by Zulu eDM Team, Last modified by Victoria Zulu on 29 January 2015 01:55 PM

Yes there is. It's a semi-recent update so not all responses will be here (the last 6 months or so will display though). It's located under the Address Book and it's called Unsubscribe Reasons. 

It shows you the top reasons by count and then in the second tab there is the option to view individual responses. 

This is what the recipient sees when they unsubscribe. This screen, at this stage the questions cannot be modified the only thing that can be modified is the image banner.

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